The Singapore gaming billionaire Min-Liang Tan, cofounder and CEO of Razer, is making a bold bet that artificial intelligence will reshape the global gaming industry. Tan, worth $1.7 billion, is steering Razer beyond its iconic keyboards, mice, and headsets into the world of AI-powered gaming software.
Inside Razer’s $75 million Singapore headquarters, Tan’s team is developing two new AI products: QA Co-AI, which helps game developers test and fix bugs faster, and Game Co-AI, which offers real-time coaching for players. Both tools are currently in testing but are set to launch globally, with QA Co-AI expected on the AWS Marketplace later this year.
“We believe that AI gaming is going to completely disrupt the entire industry,” says Tan. “And we want to be at the forefront of it.”
Razer’s AI Ambition
For years, Razer has dominated the gaming hardware market, with peripherals accounting for about 90% of its sales. But with rising costs and slower demand, Tan is turning to AI as a new revenue stream. Analysts project the AI in gaming market will grow from $2.3 billion in 2023 to $28 billion by 2033.
Razer’s QA Co-AI promises to cut testing costs by 40% while spotting 25% more bugs than manual testing. Its Game Co-AI is designed to eliminate frustrating gameplay roadblocks by coaching players in real time. Instead of watching YouTube tutorials, gamers can now receive in-game guidance tailored to their play style.
Competing In A Crowded Space
The Singapore gaming billionaire faces stiff competition. Unity Technologies and Keyword Studios already dominate testing, while startups like GGWP and Mobalytics are coaching players with precision. Asian rivals, including Tencent and Krafton, are leveraging AI to create entire virtual worlds and smarter non-playable characters.
Still, Razer has advantages: deep relationships with 55,000 developers worldwide, a massive esports presence, and over 200 million software users. By combining proprietary large language models with third-party systems from OpenAI and Anthropic, Razer can stay nimble in the fast-evolving AI race.
Shaping Gaming’s Future
Tan is expanding his AI team rapidly, with plans to triple staff in Singapore and build hubs in Europe and the U.S. He believes the move will transform Razer from a hardware-driven company into a high-margin software powerhouse.
“AI will increase productivity,” Tan notes. “You’ll be able to get more done in less time. That means more free time—and for many, more gaming.”
With his track record of pioneering moves, from Razer Synapse to Razer Gold, Tan’s push into AI could mark the next big leap for the brand. If successful, the Singapore gaming billionaire may redefine not only Razer’s future but the very way games are made and played worldwide.